UK Box Office August 21-23: PAPER TOWNS Wins Over Audiences, SINISTER 2 Scares Few

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Opening at number 1 this weekend with $3.19 million was John Green adaptation Paper Towns. The film followed in the footsteps of other Green adaption The Fault in Our Stars but on a much smaller scale. Sinister 2 opened in 3rd place with $1.65 million which is quite small for a horror film which are usually front loaded - it looks like Sinister 2 won't make much money at all.

Also opening in the top 10 was Vacation which took in $940,000 putting it in 7th and just behind it with $915,000 was the Bad Education Movie which took 8th place.

Here is the top 10:
1. Paper Towns - $3.19 million - Week 1 - NEW - Total: $3.19 million
2. Inside Out - $2.13 million - Week 5 - Down 29% - Total: $47.22 million
3. Sinister 2 - $1.65 million - Week 1 - NEW - Total: $1.65 million
4. Mission: Impossible - Rogue Nation - $1.61 million - Week 4 - Down 35% - Total: $26.02 million
5. The Man From U.N.C.L.E - $1.41 million - Week 2 - Down 38% - Total: $5.46 million
6. Pixels - $1.26 million - Week 2 - Down 70% - Total: $7.29 million
7. Vacation - $938,050 - Week 1 - NEW - Total: $938,050
8. The Bad Education Movie - $916,651 - Week 1 - NEW - Total: $916,651
9. Trainwreck - $759,021 - Week 2 - Down 48% - Total: $3.35 million
10. Minions - $601,601 - Week 9 - Down 34% - Total: $68.10 million

The top 10 made $14.47 million this week which is down 18.05% on last weekend and is also down 20.35% on the same time frame last year which saw a solid debut from Lucy.

Paper Towns reigned at the UK box office this weekend, taking in $3.19 million - however, like Pixels' win last weekend, Paper Towns' weekend number includes Monday-Sunday plus a special preview night a couple of weeks ago - would Paper Towns have got number 1 if it only included the past 3 days? Paper Towns' opening is around $2 million lower than The Fault in Our Stars' opening - that movie went on to earn $19 million in the UK, I expect Paper Towns to close with around $9-12 million in the UK.

Staying in second place for another weekend is Inside Out. The film took in $2.13 million in its 5th week of release in the UK. This means the film has now made $47.22 million in the UK and is definitely on track to close with above $50 million. Pixar have definitely made a hit with Inside Out! Inside Out's long legs are definitely to do with little competition, amazing reviews and strong word of mouth.

Opening in 3rd place this weekend was Sinister 2 - the blumhouse horror took in $1.65 million which is quite low compared to the other horror openings of the year. The original Sinister opened with about $1 million higher which suggests that Sinister 2 will make about half of the originals - I predict Sinister 2 will close with around $5 million - don't expect strong holds as the reviews for Sinister 2 are horrible!
Sticking in the top 5 for a 4th week is Mission: Impossible - Rouge Nation. The 5th entry in the franchise took in $1.61 million this weekend which is down 35% - another strong hold. The film has currently made $26.02 million and will definitely surpass $30 million. Rogue Nation has had strong staying power which is also down to very good reviews and word of mouth. Rogue Nation has had competition but it has managed to out beat them.

Talking about Rogue Nation's competition, The Man From U.N.C.L.E slips to 5th place by dropping a light 38%. The film took in $1.41 million this weekend which is a fantastic hold for a film which had an underwhelming opening - this suggests that UNCLE may have legs. The film has currently made $5.46 million and in on track to close with $8-10 million.

6. Pixels - Here today, gone tomorrow. Prediction: $8.5-10 million.

7. Vacation - An unsurprising small debut for a film which has a largely American appeal. Prediction: $2-3 million.

8. The Bad Education Movie - a terrible debut - Bad Education is definitely not The Inbetweeners.  Prediction: $2-3.5 million.

9. Trainwreck - An average hold for a above average movie. Prediction: $5 million.

10. Minions - The yellow creatures are still sticking around. Prediction: $70 million.

Source: Rentrak

Look out for WE ARE YOUR FRIENDS next weekend!
See You Soon!

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